Company Appoints Proven Food Sales Executive to Accelerate Distribution Growth with Grocery and Mass Retail Customers
SECAUCUS, N.J., April 10, 2017 (GLOBE NEWSWIRE) -- Freshpet, Inc. (NASDAQ:FRPT) (“Freshpet” or the “Company”) today announced that Edward Young has joined the Company as Senior Vice President of Grocery & Mass Sales, effective March 27, 2017. In this role, Mr. Young will be responsible for driving distribution growth and strategic partnerships with new and existing grocery and mass retail customers.
Mr. Young joins Freshpet with more than 25 years of experience in national sales leadership roles and with significant experience in refrigerated foods. Prior to Freshpet, he served as Vice President of National Warehouse Sales at Dean Foods where he led the creation and scale-up of a go-to-market capability to increase branded distribution and to enhance selling capabilities. Prior to Dean Foods, Mr. Young served in several sales leadership roles at The Coca-Cola Company, Nestlé and the Sunny Delight Beverages Company.
Billy Cyr, Freshpet’s Chief Executive Officer, commented, “Last month we announced our Feed the Growth plan, which focuses on accelerating the growth of Freshpet through heavier investments in marketing and a more strategic selling approach. Eddie Young can help us achieve the distribution goals that are a critical part of this strategy.”
“I‘ve worked with Eddie for more than a decade and believe his strong leadership and strategic selling skills – in concert with our existing sales team – will help retailers capitalize on the strategic benefits Freshpet offers and change the pet food category for the better.”
Freshpet has a single-minded mission – to improve the lives of dogs and cats everywhere through the power of fresh, natural food. We make our fresh refrigerated foods at our Freshpet Kitchens, where we thoughtfully prepare natural ingredients and gently cook them in small batches at lower temperatures to preserve key nutrients. That way, your pet gets the best. Freshpet refrigerated foods and treats are kept cool from the moment they are made until they arrive at Freshpet Fridges in your local market.
Our foods are available in select mass, grocery, natural food, club, and pet specialty retailers across the United States, Canada and are currently testing in the United Kingdom. From the care we take to source our ingredients and make our food, to the moment it reaches your home, our integrity, transparency and social responsibility are the way we like to run our business. To learn more, visit www.freshpet.com.
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Forward Looking Statements
Certain statements in this release may constitute “forward-looking” statements. These statements are based on management's current opinions, expectations, beliefs, plans, objectives, assumptions or projections regarding future events or future results. These forward-looking statements are only predictions, not historical fact, and involve certain risks and uncertainties, as well as assumptions. Actual results, levels of activity, performance, achievements and events could differ materially from those stated, anticipated or implied by such forward-looking statements. While Freshpet believes that its assumptions are reasonable, it is very difficult to predict the impact of known factors, and, of course, it is impossible to anticipate all factors that could affect actual results. There are a number of risks and uncertainties that could cause actual results to differ materially from forward-looking statements made herein including, most prominently, the risks discussed under the heading “Risk Factors” in the Company's annual report on Form 10-K filed with the Securities and Exchange Commission. Such forward-looking statements are made only as of the date of this release. Freshpet undertakes no obligation to publicly update or revise any forward-looking statement as a result of new information, future events or otherwise, except as otherwise required by law. If we do update one or more forward-looking statements, no inference should be made that we will make additional updates with respect to those or other forward-looking statements.